My Journey in Health and Wellness: From Surviving to Thriving

A Personal Background

Why would you work with me? It’s a reasonable question. Here’s a little background about my business journey.

I’ve been a home educating parent for 20 years, working with my four children. Along the way, I built my sole trader business. I help people realize their health and wellness lifestyle goals using my approach that encourages great energy flow in their bodies and buildings. As a qualified Senior Flying Stars Feng Shui Practitioner and Holistic Health Practitioner, I weave different modalities together. This helps me find the most efficient pathway to success for my clients.

The Struggles

Yet, despite my expertise, I lost enthusiasm for what I was doing. I was ‘doing’ all the time, but I wasn’t ‘being’ enough. I wasn’t being myself or spending quality time with my children. Instead, I showed up in various roles, trying to fulfill what I believed was expected of me.

Whether I was the healer, the all-capable home-schooling mum, the professional consultant, or the approachable small business owner, I tried my best. But changing costumes multiple times a day felt overwhelming. I lost touch with my true self and my original business vision.

The Realization

The way I was operating had to change. In 2017, financial issues forced me to take a long, hard look at my processes and the losses I was experiencing. I needed to assess how to make my business work for me, instead of the other way around. During this period, I injured my back three times within three months.

On one painful day, I called out for help, directing my young children to handle housekeeping tasks while I struggled to move. I felt useless, like a fraud, and a failure. Here I was, helping others take care of themselves, yet I was burning the candle at both ends. My clients, while lovely, often tried to bargain my rates down. I even had a few bad debts to write off because I lacked the energy and time to pursue overdue invoices.

It was clear: something had to change...

I didn’t want to enter an advertising spiral. I refused to be sensationalistic, making money from fears and phobias. I wouldn’t share the same old stories prevalent in mainstream health and wellness circles. We aren’t broken. Maybe worn down a bit…but not broken.

Maintenance: The Key to Health

We are magnificent machines that need proper tending, just like gardens, engines, and the land we live on. Maintenance is real health. That was the message I wanted to convey. So, I tried to share this perspective, but it flopped spectacularly.

Back to the drawing board! I redefined my brand, reworked my website, and slowly attracted clients who understood me. They wanted maintenance, but they preferred it in bite-sized pieces. Thus, I began offering services in manageable portions.

Turning Loss into Profit

Over the next three years, I transformed my business from making a loss to achieving five-figure profits while I continued to learn and teach. I got overly enthusiastic and invested in a business strategy that seemed perfectly aligned with my goals. I thought it would help me achieve the financial freedom and security I yearned for—but I got hustled.

Yes, me! Cautious, overly analytical me fell for sympathetic, sensationalistic hype.

However, I gained valuable insights from this experience. I realized I am my brand. I am my business. If it’s not authentic, it’s not me. I am a maker—a potion-maker. I lead by example and don’t wait around for anyone to catch up. I set the pace and tempo. Please keep up, or come back later.

I am real—natural, no synthetics, vegan-friendly, and confidently so.

Once I established this frequency in my business, everything bloomed.

Creating Sustainable Success

Practically, I had to shift my focus. I set up my workspace to align with my desired workflow. Bulk quantities take up space, so I expanded my workshop area for better storage. I reduced my expenditures on micro-projects and honed in on attracting wholesale clients.

I took time to build my confidence in owning my knowledge and experience. What I am doing isn't the industry norm, yet there have been doubts regarding the viability of being ‘all-natural’. Testing my formulations to ensure they are robust for their intended purpose helped solidify my confidence in what I do. This practical awareness of necessary protocols allowed me to overcome mental and emotional hurdles I had built years prior.

Achieving Financial Growth

Within months, I tripled my income and secured three high-quality clients! It felt fantastic to collaborate creatively on product-making. I had finally stepped into a space where I felt comfortable.

My clients typically generate about 50% returns on their product investments. That’s an impressive margin compared to the industry standard of 15 to 25%. And that 50%? It’s calculated after packaging costs. All my clients need to do is market and deliver, which can be efficiently managed with effort. Hiring someone for parts of the process might cost initially, but having a steady stream of orders is preferable to stock sitting idle and nearing expiration.

What's Next?

I will delve deeper into the process of becoming a small-scale bulk maker in upcoming workshops. If you’re interested in learning how to become a small-scale producer while generating a decent income, contact me to book a free information call. Together, we can choose a day and time that works for us both.

It's time to take your dreams and make tangible those ideas that have been swirling around for some time. Touch them. Smell them. Feel them. SELL them!

You deserve to create and manifest more than just money. Why not develop a small business you can run from home and earn a living? If that seems too ambitious, at least carve out some time for extra cash. You likely have numerous ideas, so let’s explore your potential together!

Before we talk, consider this:

What is your major stumbling block when it comes to creating your own product(s)?

Is it time, money, ability, design, distribution? Or is it You?

Do you need to believe in your ability to do this?

We'll discuss these challenges and dive into the practical aspects of sustainable, responsible product-making. I can't wait to connect and explore this journey with you.

Blessings,

Nette

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